The June 2020 Mobile Home Park Investing Newsletter

The Necessity Of Test Ads

We’ve all seen the Progressive Insurance commercial where they build an “insurance amusement park” called “Progressive Park” and nobody shows up to attend – because without risk it’s not fun. This commercial should be a regular reminder of the needed “test ad” that should be completed during due diligence for every mobile home park purchased.

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The Problem With Low Rents

The media and many politicians are absolutely convinced that low rents are what the nation’s mobile home park residents need to have a happy and productive life. They share this belief because they have absolutely no idea how economics work or the damage their deranged attempts at manipulating markets has on their constituents. Indeed, low rents are the worst thing possible for residents in our nation’s mobile home parks. Why is that?

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How To Get "Organic" Move-Ins

Perhaps the best way to fill a vacant lot is with an existing homeowner. When someone moves their mobile home into your park that’s called an “organic move” – and it can be a win/win for everyone if properly handled. So what do you need to know about how to properly make organic moves happen?

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Another Reason That Modern Lot Rents Are Unsustainably Low

“How to Build and Operate a Mobile Home Park” was written by L.C. Michelon, the Director of Management Services for the School of Business at the University of Chicago, in 1955. In the book you will find this paragraph: “Much of your income will come from services other than from space rentals. In a mobile home park these include the laundry, the store, the gas station, mobile home services and sales, the bottled-gas franchise, the storing of mobile homes, the hauling of mobile homes short distances, telephone calls, and so on” [from Chapter 14 “Increasing Net Income” page 115]

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