The Mobile Home Park Mastery Podcast

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Welcome to the Mobile Home Park Mastery Podcast where you will learn how to identify, evaluate, negotiate, perform due diligence on, finance, turn-around and operate mobile home parks! Your host is Frank Rolfe, the 5th largest mobile home park owner in the United State with his partner Dave Reynolds.




The Issues With Being One Platted Tract Of Land: Episode 191

The definition of a mobile home park is “two or more mobile homes on one platted piece of property”. Of course, with just two people on one tract, that would not be too complicated, but the reality is typically 50 to 100 households or more, and that can create issues. In this Mobile Home Park Mastery podcast we’re going to review what the key problems can be and how to mitigate these issues.

Listen To Episode 191

Why Managers Fail And How Can You Minimize That: Episode 190

Every mobile home park must have a manager, and not all of those work out. So what are the key reasons why mobile home park managers fail and what can be done to mitigate these issues? In this Mobile Home Park Mastery podcast we’re going to review our lessons learned from hundreds of managers and how to improve your odds of success.

Listen To Episode 190

The Best Parts About The Mobile Home Park Owning Lifestyle: Episode 189

If you talk to mobile home park owners about the best parts of property ownership, most will tell you that it gives them a very high-quality lifestyle. But what does that mean? In this Mobile Home Park Mastery podcast we’re going to review the top benefits of owning mobile home parks from a quality of life perspective.

Listen To Episode 189

Mobile Home Manufacturing Has Nothing To Do With Mobile Home Parks: Episode 188

January single-wide sales of new mobile homes are down 7.5% from last year – and park owners could care less. In this Mobile Home Park Mastery podcast we’re going to review why there is no correlation between mobile home manufacturing and mobile home park performance. While many Americans believe that mobile home retail is where the money is, that couldn’t be farther from the truth and the future of both segments could not be more divergent.

Listen To Episode 188

The “Moat” Keeps Getting Wider And Deeper: Episode 187

Warren Buffett has long championed the concept that all great business models share one big attribute: a “moat”. This “moat” protects that business from competition and from other damaging risks to profitability. Mobile home parks have long held the position of having one of the largest “moats” in the United States, and it just keeps getting wider and deeper, to the chagrin of many who find it “unfair”.

Listen To Episode 187

Why Solving Affordable Housing Is A Political Problem, Not A Structural One: Episode 186

America is in the grips of an affordable housing shortage so large it seems impossible. But the solution is not a structural one – that’s easy – but a political one that is insurmountable. In this episode of the Mobile Home Park Mastery podcast we’re going to talk about why the government is unwilling to make the tough political choices that could solve affordable housing once and for all.

Listen To Episode 186

Why Hot Mobile Home Park Markets May Appear Cold To Outsiders: Episode 185

We all know the media’s idea of what the “hot” markets are in America – but what about for mobile home park owners? Our list is very different and for good reasons. In this Mobile Home Park Mastery podcast, we’re going to discuss the very real issue of what makes a market “hot” for mobile home parks as opposed to everything from travel to business start-ups.

Listen To Episode 185

Top Tips On Filling Lots: Episode 184

We’ve been filling lots with good paying customers for over two decades, and there are some tricks of the trade we’ve learned along the way. In this Mobile Home Park Mastery podcast, we’re going to review some of the top tips we’ve found that make gaining occupancy possible at levels you may have not yet experienced. If you want to increase your park’s revenue, then this podcast may give you some new ideas.

Listen To Episode 184

Observations On The Top And Bottom Ten States For Park Supply: Episode 183

There are around 44,000 mobile home parks in the U.S., but their placement is not uniform. Instead of a standard 880 parks in each of 50 states, the actual range varies from 5,176 in Texas to -0- in Hawaii. But what is there to be learned from this disbursement? In this Mobile Home Park Mastery podcast we’re going to review the lessons learned from studying the top and bottom ten states for park supply.

Listen To Episode 183

Why The "Salescope" Report Is A Powerful Tool: Episode 182

Our sales were up 50% this year, and a big part of that is a strict adherence to the “Salescope” report. In this episode of the Mobile Home Park Mastery podcast, we’re going to review what this report is, why it helps get homes occupied, and how it can spotlight management flaws in your operating system. If you want to break records in occupancy, you need this report in your toolbox.

Listen To Episode 182

Celebrating The Builders: Episode 181

Dale is an 87-year old contractor that made affordable housing possible for nearly 70 families for the past half-century. An innovator. A visionary. A pioneer. And a hero. In this Mobile Home Park Mastery podcast, we’re going to celebrate the Greatest Generation figures like Dale that built our industry from scratch and created the only form of detached, non-subsidized housing in America.

Listen To Episode 181

It's All In The Jobs: Episode 180

America is changing but virtually nobody is following the big news story. The winners and losers in this transition are readily apparent, but only if you cut through the fake news and wrong conclusions that protect those that the media want to coddle. We simply have become a nation devoted to creating lower-paying jobs. And this groundswell in employment change is fueling one of the biggest booms in affordable housing history.

Listen To Episode 180

Stanford University’s Megatrend List and the Impact on Mobile Home Parks: Episode 179

Megatrends are seismic shifts in society that fuel strong business gains if properly anticipated and harvested. Stanford University’s bulletin has recently released a list of their projected megatrends and it creates some interesting observations on how mobile home parks are aligned with these powerful forces.

Listen To Episode 179

What If Johnny Appleseed Owned A Trailer Park?: Episode 178

What are big and green and equally loved and hated by mobile home park owners? The answer, of course, are trees. On the one hand they have beneficial effects both aesthetically and scientifically, and on the other they cause clutter, danger and utility line issues.

Listen To Episode 178

Why Parks May Be The Most Valuable Land In Any City: Episode 177

Mobile home parks may just sit on the most valuable piece of land in any city they serve. A bold statement? Not when you understand the rarely-discussed value of holding the key to infinite zoning. In this Mobile Home Park Mastery podcast we’re going to explore the amazing land value and potential that virtually all mobile home parks possess and give real-life case studies to support this argument.

Listen To Episode 177

The Simple Science Of Making Money: Episode 176

Science involves distilling events down to a formula – so what is the simple formula for making money with a mobile home park? In this Mobile Home Park Master podcast we’re going to examine what the key profit drivers are and unveil some simple formulas to help you understand the potential that many properties have to deliver significant gains. Unlike calculus, this is math that you get paid for.

Listen To Episode 176

The Potential Impact Of What The Economists Are Saying: Episode 175

Economists are paid to make predictions – and they make a lot of them. Most of them are fairly off base, but when you aggregate them and take the average you start to get a better picture. In this Mobile Home Park Mastery podcast, we’re going to take recent economist surveys regarding the U.S. economy and overlay those on the potential impact to mobile home park investing.

Listen To Episode 175

The Five Historical Eras Of Mobile Home Park Construction: Episode 174

Cars have gone from steam to gas to electric. Planes have gone from propeller, to turboprop to jet. And mobile home parks have also evolved over time. In this Mobile Home Park Mastery podcast we’re going to review the basic evolution of the mobile home park and how it impacts investing in this sector.

Listen To Episode 174

What's Really Happening to Our Costumers?: Episode 173

Economic upheaval. Shuttered businesses. Broken dreams. What’s the impact of what’s happening in America right now on mobile home park residents? In this episode of the Mobile home Park Mastery podcast, we’re going to look into the typical mobile home park residents and how they’re faring in one of America’s most difficult times.

Listen To Episode 173

Old Homes: Episode 172

Douglas MacArthur once said “old soldiers never die, they just fade away”. But what about old mobile homes? In this episode of the Mobile Home Park Mastery podcast, we’re going to look into the definition of “old homes”, what their strengths and weaknesses are, and how to determine their future.

Listen To Episode 172

Financial Options To Buy Homes To Fill Vacant Lots: Episode 171

One of the key ways to increase the value of any mobile home park is to maximize its occupancy. Filling a vacant lot propels you from zero value to $30,000 to $100,000 of equity based on lot rent. And the only way to fill a vacant lot for most properties is for the park owner to buy the home – new or used – and bring it in themselves to then sell or rent.

Listen To Episode 171

Revisiting The Name Game: Episode 170

I unearthed a copy of the 2015 Journal of Manufactured Housing recently and found the lead article was a debate over what the correct name is for our industry. Yes, that’s how little was going on in mobile home parks back then. In this episode of the Mobile Home Park Mastery podcast we’re going to revisit the issue of what the correct name for the industry is, with some shocking conclusions.

Listen To Episode 170

Direct Mail: Episode 169

There’s nothing quite like direct mail. A successful direct mail piece has a 99% failure rate – and that’s considered a success. Do you know any other thing in life that counts 1% as a win? In this week’s Mobile Home Park Master podcast we’re going to discuss one of the greatest ways to find parks to buy: the good old-fashioned direct mail.

Listen To Episode 169

Agency Debt: Episode 168

Mobile home parks are one of the big beneficiaries of Fannie Mae/Freddie Mac lending. Coming out of nowhere not too long ago, “agency” debt now represents more than 50% of all new mobile home park loans in terms of total dollars. How will this lending powerhouse help reshape the industry in the years ahead, and how can you take advantage of this opportunity?

Listen To Episode 168

Unlocking Your Performance Potential: Episode 167

Wikipedia defines “excellence” as “the quality of being outstanding or extremely good”. All park owners aspire to excellence, but how do you really achieve it? In this episode of the Mobile Home Park Mastery podcast, we’re going to explore how you can trade-in average performance for something much more profitable.

Listen To Episode 167